This project met the brief to bring modern design and colour aligning with the company brand while defining internal spaces and elevating the brand to external audiences through signage. The client gave positive feedback about the look and feel that has been created in the business space.
Colourful external and internal signs and window graphics along with a mural and themed custom-designed vinyl wallpaper were used to bring the offices of this central Auckland digital marketing agency alive and differentiate working spaces.
Site Survey
We undertook a site survey to experience the various spaces, understand the client’s needs, take measurements, and advise on optimum sign locations. Signage was needed for the main office, staff room and the exterior of the building to elevate the brand presence.
Design
The project included design and manufacture of a range of signage and window graphics for application to different spaces, featuring the orange hue and grey of the client brand.
Design elements included a neon and halo illuminated sign, custom-designed beach themed wallpaper for the staff area, external window graphics for on-street advertising, and layered vinyl graphics for internal glass partitions. A large custom-designed wallpaper was made for the main office incorporating a former sign the client wanted to keep.
Fabrication and Production
The neon and halo illuminated sign provided a complex challenge for our production team who used two separate manufacturing processes to create shapes that would align perfectly. An external laser cut acrylic sign was created for siting above ground level windows. Vinyl graphics applied to internal glass partitions involved the application of translucent orange to one side and cut frosted graphics on the other side, creating a layering effect for privacy while allowing light through.
Installation
Our Project Managers looked after the process from initial client briefings to installation. This involved co-ordinating design concepts, amendments and approval, and the manufacturing and installation process. The client was involved and updated on progress throughout the project.
